Here, we will discuss some of the age-related changes that occur in our skin and how starting a skincare routine at 40 can help to combat these changes. We’ll also look at some of the skincare benefits that come with starting a routine in your 40s and how you can get started with one today.

Understanding the Effects of Age on Skin and How Starting a Skincare Routine at 40 Can Help

Ageing is a natural process that affects everyone, but it can have different effects on our skin. As we get older, our skin becomes thinner, drier, and less elastic. See ya collagen!

Did you know that women can stop producing collagen from around age 20?

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Collagen is a protein found in our body and plays a major role in providing strength and elasticity to our skin, bones, joints, muscles and tendons. You can boost collagen naturally by eating collagen-rich foods such as bone broth, chicken, fish, berries, leafy greens and beans to name but a few.

Starting a skincare routine in your 40s is still worth it as it can help to minimise the effects of ageing on your skin and keep you looking naturally radiant for longer. 

Many of us worry about wrinkles and laugh lines, but they are inevitable and make us who we are. Instead, it’s more important to focus on maintenance, prevention and improving the natural radiance of your skin by using products consistently that contain good non toxic ingredients such as bakuchiol, hyaluronic acid, CoQ10, vitamins A, B & E and many other powerful antioxidants.

The Benefits of Starting a Skincare Routine in Your 40s

Starting a skincare routine in your 40s can help you prevent and reduce the appearance of wrinkles, discoloration, and other signs of ageing (if this is something that bothers you) plus if you already have great skin you will be able to improve your natural radiance even moreso. 

Skin experts agree that it is never too late to start dedicating time for your skin – regardless of what age you are.

The key to seeing results?

Commitment – making sure you stay consistent with your skincare regime every single day.

A good skincare routine should include products that cleanse, hydrate, exfoliate, and protect your skin from damage caused by environmental factors such as UV rays.

Hydrating your skin helps keep it looking plump and youthful while exfoliating helps remove dead skin cells that can make your complexion look dull. Cleansing helps to remove dirt, oil and makeup that accumulates on the surface of the skin. Additionally, using sunscreen on a daily basis can help protect against sun damage which is one of the leading causes of premature ageing.

By starting a preventive skincare routine in your 40s you are laying down the foundations to enjoy the benefits of healthy, glowing skin for a long time to come.

5 Simple Tips for Developing an Effective Skincare Routine at 40

Taking the right steps to develop an effective skincare routine is essential to ensure that your skin looks healthy and radiant.

Here are 5 things you can do straight away for an effective skincare routine:

  1. It is important to understand your skin type and condition so that you can choose products that are suitable for your needs. Check out this quick infographic for helping you choose your skin type.

  2. Use gentle cleansers and moisturisers that are specifically designed for mature skin

  3. Make sure to exfoliate regularly as this helps remove dead skin cells and keep your complexion looking radiant

  4. Use sunscreen daily as it helps protect your skin from sun damage

  5. Finally, don’t forget to hydrate your body by drinking plenty of water throughout the day

Taking care of your skin is essential for maintaining its health and glowing appearance. Having a consistent skin care routine which involves cleansing, exfoliating, moisturising and using sunscreen can help keep your complexion looking fresh and radiant. 

So, In Summary….

It is never too late to start dedicating time for your skin !

As a minimum, make sure your skin routine involves cleansing, exfoliating, moisturising and using sunscreen…….consistently. Having a consistent skin care routine can help keep your complexion looking fresh and radiant.

By following these 5 simple tips above, you can develop an effective skincare routine that will help keep your skin looking healthy for years to come – no matter your age.

Need help keeping on track with your new skincare routine?
Check out my free basic skincare tracker which also includes a list of ingredients to avoid in your skincare. 


  • Beautiful skin at 40: What should I do?. (2020, March 24). Retrieved from
  • RejuvClinics. (2021, June 2). Why does collagen production decrease after we turn 20? Retrieved from
  • Skin care in your 40s and 50s. (n.d.). Retrieved from