Am I making the right low tox choices at the supermarket?
What are my low tox options?

If you are uncertain if the brand choices you are currently making at the supermarket are indeed low tox then I hope the below information will help clarify these issues for you and point you towards better options.

I get it that we are all time poor mums, rushing around after everyone else and want to get in and out of the supermarket as quickly as possible – especially if the kids are in tow. 

Most of us busy mums just don’t have the time to inspect every product on the shelf closely so we choose what we think sounds low tox and/or is on special. Does this sound familiar?

I’ll be the first to admit that I’ve been sucked in by the marketing  especially if it uses the words ‘green’ or ‘natural’ or ‘biodegradable’. The use of many of these words is misleading and is commonly referred to as ‘Greenwashing’ which needs its own blog post on this topic so stay tuned! 

I still make mistakes thinking I’m buying something sustainable and eco-friendly and then later on I find out it’s actually not. It is a constant learning process and I want to pass on my knowledge to you so you don’t have to make the mistakes that I do.

The good news is that we as consumers are being heard as many great low tox brands are becoming more readily and easily available. Thankfully, our product choices are continuing to grow as demand increases. 

Even better, you can pick many of these items up during your weekly shop at your local supermarket –  you just need to know what to look out for.

Which Brands Should I Look For?


To get you started keep your eye out for these brands next time you are at the supermarket. 

  • Anihana

  • Bosistos

  • Eco Store

  • Ethique

  • Eco by Naty

  • Freshwater Farm

  • Grants

  • Jack’n’Jill

  • Lectric

  • Rascal + Friends

  • Tooshies by Tom

  • The Humble Co

  • ThankYou

  • The NF Co

There are even better low tox brands available that you can purchase online or even DIY by making your own products. These will be gradually revealed and discussed in future blogs.

At the moment I am just focusing on better choices that are readily available at the supermarket right now.

If you want to delve a little deeper into the toxicity of your regular products then check out this free database by EWG .

Which Types of Low Tox Products Are Currently Available On Supermarket Shelves?

Here are some products that currently have low tox options available at major supermarket chains here in Australia. You can make any of these swaps next time you are at the supermarket:

  1. Body Wash/Soap (Ethique, Anihana)

  2. Dishwashing Detergent (EcoStore)

  3. Dishwasher Tablets (EcoStore)

  4. Hand Wash (Freshwater Farm, Thank You, Ecostore)

  5. Laundry Powder (EcoStore, Lectric, Macro)

  6. Multi-Purpose Spray (EcoStore, Bosistos)

  7. Nappies (Rascal & Friends, Naty, Tooshies by Tom)

  8. Shampoo & Conditioner Bars (Ethique, Anihana)

  9. Toothpaste (Grants, EcoStore, Jack n Jill, Nfco, The Humble Co)

  10. Wipes (Rascal & Friends; Tooshies by Tom)

Any small change is better than no change at all

Let’s recap!

These 10 items are by no means the complete range available as it is always expanding but it is a starting point. To achieve the best outcome you want to make small gradual changes.

I’ve been there done that with trying to make too many changes at once and it just led to overwhelm and failure.

My mantra is “any small change is better than no change at all”.

I hope that next time when you automatically reach for your regular brand you take a moment to pause and see if there is a better alternative or if one of the above mentioned brands is indeed on the shelf right there for you to try.

Please let me know if you discovered something new at the supermarket! I’m always wanting to update my information and expand my knowledge 🙂

Check out my free 5 Low Toxic Swaps You Can Make At Your Next Grocery Shop cheat sheet. These 5 items are now readily available at major supermarkets.

N.B. The availability of low tox products in our supermarkets are continually growing and ranges expanding. This cheat sheet is a starting point. I also have no control over if manufacturer’s change their ingredients. At the time of my research these were the better choices available.